Are you ready for beauty that goes beyond the superficial? In 2026, personal care is transformed into coherent, sensory, and holistic rituals inspired by nature. Anakena – Natural Cosmetics, born in Rapa Nui, is leading this revolution with authentic formulas that anticipate what is to come.
Natural cosmetics are leaving behind saturated formulas and isolated “hero ingredients.” The trends that will dominate 2026—edited routines, systems that work together, and whole-body care—demand brands with identity, consistency, and respect for the skin's natural physiology. Anakena – Natural Cosmetics, originally created in Rapa Nui, is one of those niche brands: exclusive, authentic, and ahead of the coming trends.
Inspired by the Polynesian flora and tradition, we use ingredients such as guava or the seaweed —always organically grown and certified by Ecocert— and, in some formulas, pure honey from our island to nourish and protect your skin. Our Tahitian Monoï Tiare It is made according to Tahitian tradition: the flowers of Tiare (Gardenia tahitensis)) are macerated for twelve days in coconut oil to infuse it with their aroma and soothing properties. The hand cream, one of our most beloved products, incorporates Rapa Nui honey —one of the purest honeys in the world, as the island's bees are free from foreign diseases— and botanical extracts to moisturize and protect.
Comprehensive care with Polynesian roots
We have curated a product range that complement each other perfectly; we don't want to fill your bathroom with bottles, but rather offer the key pieces for a complete and consistent routine. These include:
Exfoliating Shower Gel: cleanses and renews the skin with organic guava and seaweed extracts, while grape seeds and jojoba beads gently exfoliate.
Multiactive Facial Cream: combines peptides, Matrixyl and botanical extracts to nourish and tone the face. Its light texture and Monoï scent are a sensory nod to Polynesia.
Body Butter: provides intense nourishment thanks to shea butter and coconut and almond oils; guava flavonoids add antioxidants that protect the skin.
Nourishing Shampoo and Conditioner: enriched with guava and certified organic seaweed, as well as plant proteins, they repair and nourish the hair.
Rapa Nui Honey Hand Cream: moisturizes and protects with rapid absorption, without leaving a greasy feeling.
Tahitian Monoï Tiare: a multi-purpose oil for skin and hair, 100% natural, famous for its 12-day maceration and seal of origin.
Mild Soap: Formulated with organic guava and seaweed extracts and mild detergents, it cleanses hands and body without damaging their natural balance, keeps skin hydrated, and leaves a delicate Monoï scent throughout the day.
Natural Perfume Line: Polynesian essences concentrated in Monoï and Tipanie (frangipani), designed to extend the sensory ritual beyond the skin, with formulas that envelop the body in pure, long-lasting aromas.
Each formula fulfills a specific function and works in harmony with the others, respecting the balance and physiology of the skin and hair. We do not intend for all our products to share the same ingredients: some take advantage of the richness of seaweed, others the purity of honey or the antioxidants in guava. The important thing is that your routine is simple, effective, and sensory.
2026 trends in action: edited routines and full-body care
Experts agree that the future of beauty lies in skincare systems designed as coherent stories: expertly edited and designed routines, where each product complements the next in a holistic approach. skincare for the entire body, where the quality of ingredients and their origin become true luxuries. Anakena follows this philosophy. Our line covers face, body, hair, hands, and now our new line of natural perfumes, so you can keep your skin, hair, and senses in harmony without accumulating unnecessary bottles.
Another key trend is full-body care. Beauty is no longer limited to the face: hands, feet, scalp, and the entire body deserve attention. Our range responds to this need, covering all areas with tailored formulas. And to transform your ritual into an even more holistic experience, we have incorporated aromatic diffusers for the home. These diffusers—our latest addition to the collection—are the perfect complement to create an atmosphere of relaxation and well-being while caring for your skin, together with our line of perfumes that bring the essence of Polynesia into your everyday life.
Clinical trials and honesty: caring for your skin
In a market saturated with empty promises, we rely on evidence. We have just completed a study at the independent J.S. Hamilton laboratory in Poland, in which 11 participants applied our Multiactive Facial Cream for 52 days. Using a highly specialized, state-of-the-art measurement method, significant improvements were observed in the reduction of the appearance of wrinkles and fine lines. We are delighted with these results, but we do not promise miracles or pursue “anti-aging”: we believe in supporting the natural aging process and helping your skin look and feel better.
Our products are free from parabens and petrochemicals, use organic extracts, are mostly dermatologically tested, and none are tested on animals. When you choose Anakena, you are choosing a small but pioneering brand that combines Polynesian tradition, modern science, and a holistic approach to skincare. Our goal is not to fight against time, but to accompany your skin at every stage with consistent and sensory rituals that contribute to your overall well-being.
